In a season that saw Cardiff host the finals of European football’s biggest club competition, the UEFA Champions League, the FAW celebrates what was a unique opportunity to showcase Wales and Welsh football to the world in its End of Season Review.
The Review highlights the impact of this momentous sporting occasion with statistics including:
- More than 300,000 people visited Cardiff city centre on the day of Champion’s League final – the highest ever footfall recorded in the city
- A live television audience of 200,000,000 across 200 countries tuned in to see the men’s final played at the National Stadium of Wales
- More than 22,000 people watched the women’s final at the Cardiff City Stadium, the second highest attendance for the fixture since 2009
The Review also highlights the major developments that have taken place across all aspects of the international and domestic games over the past twelve months, charting the efforts of all member of the Welsh football family to progress the game in Wales.
The FAW Trust’s continued work to engage key communities and groups are represented through a series of case studies including their inaugural ‘Instagirl’ event, aimed at increasing female participation in the game.
The ongoing commercial impact of the Senior Men’s team Euro 2016 success is demonstrated through details on new sponsorship deals with the likes of Adidas, Marks & Spencer and Mitre as well as a 250% increase in tournament ticket sales for the current World Cup qualifying campaign.
Contributing to the review, the FAW’s CEO Jonathan Ford spoke about capitalising on what is an exciting time for Welsh football: “After Euro 2016 raised our profile as a footballing nation, hosting the Champions League finals well and truly cemented our place on the global sporting stage. Welsh football is in a strong position at this moment in time, however we remain hungry and ambitious to succeed and achieve even more.”
David Griffiths, the President of the FAW expressed his pleasure at seeing major achievements being made across all aspects of the game: “Our Senior and Intermediate squads are all performing well in various international competitions. Our domestic leagues and competitions remain vibrant and competitive and the community game is flourishing.”
The full Annual Review can be downloaded below.